How It Works for Startups


01 Join

All companies that are interested in fundraising for their company via Cannon Launch will need to become a member of The Cannon. Please click here to join today. In addition to the ability to apply to fundraise via Cannon Launch, all fundraising companies will receive all of the benefits and perks of being a Cannon Member.

02 Apply

Once a company has joined The Cannon and creates their company profile in Cannon Connect, they will navigate to the 'Crowdfunding' section, at which point they will be able to complete the Crowdfunding Application. The Cannon team will review your application and will inform you if your company has been approved to move forward.

03 Complete

Once approved, fundraising companies will be directed to complete their fundraising profile  Cannon Launch and finish the regulatory , including adding financial information, submitting Bad Actor Checks for all primary company administrators, filing a "Form C" with the SEC, and creating an Offering Statement. Our team will also create an escrow account for all funds to be held in during the raise period.

04 Raise

Once the profile and regulatory steps are completed, all companies will be ready to "go live" on Cannon Launch. Once on the site, there will be a 21-day promotional period where investors will be able to view your raise but not invest yet, allowing companies to generate awareness prior to the raise. Once the offering is over, if your company has hit the target raise, the funds will be released and ready to use to grow your business!
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